PRESS
Press on the work of Adam Wallace and the Roger Smith Hotel
The Roger Smith Hotel is like a mint on your social media pillow.
Wired, Hopkinson Report
Top 20 most valuable hotel Twitter accounts
Toonz: Talking Travel Tech
Q&A: The marketing duo behind New York’s social media hotel
eConsultancy
Social Media Rock Star: An Interview with the Roger Smith Hotel …
Daniel Edward Craig
Hotels in Manhattan: A Study in Success
Success Magazine, Chris Brogan
How to Take Advantage of Hotels’ Social Media Programs
Huffington Post
Cafe Shaped Business – The Roger Smith Hotel
Chris Brogan
How Hospitality Companies are Using Social Media for Real Results
Mashable
Trust Agents – A Real Life Case Study
CC Chapman
Marketing an Off-line Business Online with Social Media
Scott Fox
Six Marketing & Community Lessons From a New York City Hotel
HubSpot
PR Pros Use Twitter to Reinvigorate Brands, Engage in Conversation
PBS Media Shift
Stories, People and Relationships
PhoCusWright
21 Top Twitter Tips, (Very) Direct Sales
Forbes.com
Roger Smith Hotel: Social Media Beats Location-Based, for Now
Street Fight Mag
Why Your Company Should Sweat The Small Stuff
Confessions of a Serial Communicator
Social Media Training in 140 Characters
Huffington Post
Brian Simpson & Adam Wallace take social media to the next level for Roger Smith Hotel, NYC
Startup Lucky
Engagement Checkup: Roger Smith Hotel
Sparksheet
How The Roger Smith Hotel is Celebrating ‘Internet Week’
Hotel Chatter
How a Small New York City Hotel Put Itself on the Map through Social Media
Techipedia
The right way to interact with bloggers (The Roger Smith in NYC understands)
Hotel Marketing Strategies
Adam Wallace of Roger Smith Hotel talks social media in New York
Talk Social News
How easy is it for start-ups to capitalise on social media
Hospitality Net
The Hotel Industry’s Social Media Darling – Roger Smith Hotel
Revinate
Social Networking or Social Notworking? Social Media as a Sales …
eHotellier
Luxury Marketing in a World of Tweets and Texts
Hospitality Net
Book Mentions:
DM Scott Real Time Marketing Book
SMM For Dummies
Videos:
A Conversation At The Roger Smith Hotel with David Meerman Scott
